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Breakwater Strategy Welcomes Chris Byrne as Managing Director

WASHINGTON, March 11, 2025 | Breakwater Strategy, a leading strategic insights and communications consultancy, announced today that Chris Byrne has joined the firm as Managing Director, further strengthening the firm’s capabilities in crisis communications, media strategy, and government affairs. Byrne brings nearly two decades of experience in communications and public affairs, having held leadership positions […]

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Breakwater’s Joe Carberry in PR Week: Your Corporate Message is Competing with Labubu Videos

In this op-ed for PR Week, Breakwater Partner Joe Carberry explores how brands are increasingly using unconventional tactics—like humor, celebrity messengers, and surprising formats—to effectively communicate serious topics in today’s fragmented media landscape. He cites examples from Vattenfall and Astronomer, showing how aligning messaging with modern platforms can boost engagement and credibility. Carberry emphasizes that […]

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Breakwater’s Steven Weber in The Dispatch: What Military Strategists Can Learn From Buddha

In this op-ed for the Dispatch, Breakwater Partner Steven Weber argues that military strategists too often rely on mental frameworks, which can blind them to critical real-world signals. Drawing parallels to Israel’s 1973 intelligence breakdown, Steven highlights how overconfidence in a guiding concept can lead to strategic disaster. He suggests that adopting a mindset rooted […]

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Breakwater’s Joe Carberry teams up with Orrick’s David Chamberlin in Ragan PR Daily: The Must-Have for Comms Leaders: Business Acumen

As AI reshapes the communications landscape, the most successful leaders won’t just adapt — they’ll lead with business acumen. Breakwater Partner Joe Carberry and Orrick’s Managing Director of Strategic Communication David Chamberlin argue that communications professionals must evolve from wordsmiths to strategic business advisors in this op-ed penned for Ragan. Read the full piece here […]

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Breakwater’s Steven Weber in Barron’s: This Isn’t Your Usual Uncertainty. No One Can Predict Where the Economy Is Headed

Breakwater Partner Steven Weber argues in this op-ed for Barron’s that United Airlines’ unusual move to issue dual profit guidance reflects a smart embrace of “radical uncertainty”—a reality where predicting economic outcomes is nearly impossible due to volatile factors like President Trump’s tariff decisions. Instead of forcing false precision, United is signaling a more resilient, […]

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Breakwater’s Steven Weber in The Hill: License to Compete: Regulators Must Step in to Even the Cloud Playing Field

Breakwater Partner Steven Weber writes that regulators must urgently intervene to curb Microsoft’s anticompetitive practices in the cloud market in this op-ed for The Hill. Without decisive, market-wide regulatory action, Weber argues that Microsoft’s behavior threatens not only current cloud competition but also the future of emerging sectors like AI and cybersecurity. Read more here.