The Pilot

The Pilot

Building a Model for Stakeholder Analytics, Part 2: How SAM Derives Predictions & How Strategists can Use It

Introduction In our earlier blog post on the development of SAM (Stakeholder Analytics Model) we described some of the thorniest contemporary challenges of developing expert insights around complex policy issues to systematize predictive foresight. With the signal to noise ratio as low as it often seems to be, and the channels for public discourse and influence continuing […]

The Pilot

Consumer expectations for corporate activism are here to stay. Businesses should embrace them.

By Nora Wahlbink As the Trump presidency dramatically intensified political polarization in the U.S., corporate activism became nearly a must-do. Many companies that had never taken a political stance before decided to speak out against extreme policies and in support of movements for racial justice and equity.  During the 2020 presidential election, we suggested what the future […]